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Guitar Lessons: A Life's Journey Turning Passion Into Business

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The inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the "a-ha" The inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the "a-ha" moment in junior high school that inspired his very first guitar, Taylor has been living the American dream, crafting quality products with his own hands and building a successful, sustainable business. In Guitar Lessons, he shares the values that he lives by and that have provided the foundation for the company's success. Be inspired by a story of guts and gumption, an unwavering commitment to quality, and the hard lessons that made Taylor Guitars the company it is today.


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The inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the "a-ha" The inside story of the founding and growth of Taylor Guitars, one of the world's most successful guitar manufacturers Bob Taylor mixes the details of his experience as a tradesman and cofounder of Taylor Guitars, a world-famous acoustic and electric guitar manufacturer, with philosophical life lessons that have practical application for building a business. From the "a-ha" moment in junior high school that inspired his very first guitar, Taylor has been living the American dream, crafting quality products with his own hands and building a successful, sustainable business. In Guitar Lessons, he shares the values that he lives by and that have provided the foundation for the company's success. Be inspired by a story of guts and gumption, an unwavering commitment to quality, and the hard lessons that made Taylor Guitars the company it is today.

30 review for Guitar Lessons: A Life's Journey Turning Passion Into Business

  1. 5 out of 5

    Jarrett Piner

    Quite an enjoyable read considering I don't usually go for biography-style pieces. It might help that it was 100% about how the best guitar company on the planet came into existence. :)

  2. 5 out of 5

    Michael Hirsch

    very pleasant and readable. The first half of the book is an autobiography of Bob Taylor, cofounder of Taylor Guitars. The focus is on how he learned to build things, and how his parents and teachers taught him and nurtured his drive. later, it is about how he spent years work at his guitar company, barely scrapping by. in the last half of the book he starts imparting specific lessons, though there are plenty of lessons to be gleaned from the earlier parts. The lessons are still driven by stories very pleasant and readable. The first half of the book is an autobiography of Bob Taylor, cofounder of Taylor Guitars. The focus is on how he learned to build things, and how his parents and teachers taught him and nurtured his drive. later, it is about how he spent years work at his guitar company, barely scrapping by. in the last half of the book he starts imparting specific lessons, though there are plenty of lessons to be gleaned from the earlier parts. The lessons are still driven by stories--no dry textbook material here. I suspect that it helps when reading this book if you are a fan of Taylor guitars, or at least like guitars. He doesn't go into great detail, but I know each time he mentioned a feature of my guitar my interest perked up. the latter part of the book should also interest anyone who has started a company, or worked in a start up, or considered starting a company. there are a lot of good lessons there for you. 3.5 stats. 4 if you are a guitar player.

  3. 5 out of 5

    Thomas

    What a great book. I excitedly learned about the timeline and milestones of the history of Taylor Guitars. A great "how to" book for things you might have to deal with when starting your own business. An easy read and a page turner for me, owner of many Taylor Guitars over the years! I highly recommend this book!

  4. 4 out of 5

    Connor

    Great book, written like a conversation with Bob Taylor. Lots of great insights into the guitar business, as well as just the general trials and tribulations of starting and building your own business. Bob comes across as a very down to earth guy. Highly recommend if your at all interested in the business side of the industry, or business in general. Not a read for someone that is just expecting basic guitar history or glossy photos.

  5. 5 out of 5

    wayne forseth

    I really enjoyed reading this book. Fascinating story.

  6. 4 out of 5

    Michelle

    3 and a half stars; the virtues of a biography mixed with straightforward business advice. Made me want to take out my guitar and not only learn to play the darn thing, but also look closely over the construction details and then go to a guitar shop and compare it to a Martin and a Gibson. Have been thinking recently about craftsmanship as a goal different than artistry and this was a good book to put into that thinking brew. Bob Taylor mixes hands on craftsmanship and the forward edges of woodc 3 and a half stars; the virtues of a biography mixed with straightforward business advice. Made me want to take out my guitar and not only learn to play the darn thing, but also look closely over the construction details and then go to a guitar shop and compare it to a Martin and a Gibson. Have been thinking recently about craftsmanship as a goal different than artistry and this was a good book to put into that thinking brew. Bob Taylor mixes hands on craftsmanship and the forward edges of woodcrafting technology to continue improving both his product and company.

  7. 5 out of 5

    Irwan

    "Bob, which would you rather have, one done guitar or 10 half-done guitars?" Insightful and inspiring! This book reads quite easily and fast. I can feel the passion of a craftsman and the warmth of a wise friend who has experienced the ups and downs of life. It makes me reflect about my life, work, and interests. Business lessons are scattered here and there among the life story and experience. Those feels better than a set of theory from an academic business textbook. Bob Taylor wrote about his s "Bob, which would you rather have, one done guitar or 10 half-done guitars?" Insightful and inspiring! This book reads quite easily and fast. I can feel the passion of a craftsman and the warmth of a wise friend who has experienced the ups and downs of life. It makes me reflect about my life, work, and interests. Business lessons are scattered here and there among the life story and experience. Those feels better than a set of theory from an academic business textbook. Bob Taylor wrote about his struggle as lightly as his success. No dramatic, excessive self importance.

  8. 5 out of 5

    Stevie Reads-ie

    Some very nice lessons, indeed: 1) "Most people walk into your life and you don't know them at all, and they deserve to be treated well." 2) "I like to say that time goes by whether you do something or not, so why not start?" 3) "I love Mexico. I love the people; they have taught me, through example, to be more polite when I talk to strangers... (They always) say hello first and exchange some pleasantries. It's nice. I do that now, and I learned it from those employees." And more :)

  9. 4 out of 5

    Adam

    Conversational and honest. This is a guy you'd want to buy a guitar, and learn something from. Not preachy like you'd expect in a business book. Less salesy than you'd expect from a business owner. Unapologetic about the use of machines in a craft that places value on the handmade and historic. Sees the room for improvement and urges you to do the same.

  10. 4 out of 5

    Rick

    Nice read about the Taylor Guitar Company from the co-founder and president, Bob Taylor. Part retrospective on the lean early days and growth of the company into the #1 acoustic guitar builder in the country and part inspirational discussion of how to be a success in life no matter what your passion is. Highly recommended for any guitar player but especially for fans of Taylor guitars.

  11. 4 out of 5

    Jonathan Rucks

    This was a great book. As a 25 year veteran guitar player, I expect to find out more about Taylor guitars. But this book was about the passion for guitar building that budded early on in Bob Taylor's life. It was an interesting book that was not so much about music as it was about music. All about finding and pursuing your passion.

  12. 4 out of 5

    CodyD

    Great read for anyone interested in starting a business This was a great read for me as I have recently started my own custom guitar shop, but it could be helpful for any new business owner. Showing what it takes to be successful in business and also things to look out for.

  13. 4 out of 5

    Greg

    Thoroughly enjoyed hearing about how many years Bob perservered before his business took off. And did it ever! Truly a great story of sticking with your passion, no matter what. I now own three Taylor guitars and love every single one of them. Amazing story!

  14. 4 out of 5

    Worth

    You'll immediately realize if you're the target demo for this one. If so, you'll likely learn nothing new, but you'll still devour it like the candy it is.

  15. 4 out of 5

    Ed Wyrd

    Interesting history of Bob Taylor and Taylor Guitars, how they struggled for over a decade, but persevered to become one of the top guitar manufacturers in America. Makes me wish I could afford one.

  16. 5 out of 5

    Kira

  17. 5 out of 5

    David

  18. 4 out of 5

    Justin Evdokimoff

  19. 4 out of 5

    jake gregoire

  20. 5 out of 5

    Dylan

  21. 5 out of 5

    Noris

  22. 4 out of 5

    Jim Flowers

  23. 4 out of 5

    Doug Wright

  24. 4 out of 5

    Dan Amrich

  25. 4 out of 5

    Aaron

  26. 5 out of 5

    Sherill Ellis

  27. 5 out of 5

    Bob

  28. 4 out of 5

    Billy Lindeman

  29. 5 out of 5

    Chris Chidgey

  30. 5 out of 5

    Erikalcms

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